About Z

Z LaFrance (he/they) is an art director, graphic designer, and illustrator with a decade of experience working freelance and with various marketing agencies throughout the Sacramento area.

He specializes in art direction, motion design, and illustration with a focus on healthcare, education, resource management, and LGBTQ+ issues.

They believe that design gives you credibility, consistency and helps you tell your story and thrive on creating impactful first impressions while also being deeply invested in the smallest details. His studio is always abuzz with ongoing creative projects, reflecting their lifelong passion for making art.